Tennessee horse photographer Betsy Bird was a recent guest on The Profitable Photographers podcast. In collaboration with host Luci Dumas, Betsy takes center stage and offers a masterclass in time management for the bustling photographer. Raised on a small horse farm...
Oh boy, do I have a story for you! Imagine this: you're on the phone with a potential client who's interested in getting some updated photos. They're excited and ready to chat about the details, but before you even get started, they pause and ask, Are you going to be...
On July 20, 2023, the Photographic Society of Chattanooga was treated to an enlightening presentation by horse photographer, Betsy Bird. With her captivating talk titled "Horse Photography for Non-Equine Photographers," Bird took attendees on a journey into the...
Hey there! So, last week, I found myself cruising down the road to North Carolina in order to give a presentation at the North Carolina Professional Photographer’s Photo Expo 2023 conference. They invited me to speak about horse photography.And, you know me, tell me I...
Setting short-term goals in a horse photography business is a great way to help focus your energy, and stay on track and motivated. When it comes to short-term goals, it's important the goal be realistic AND that can be achieved within a reasonable time frame. I...
The Business Animal Podcast recently had Betsy Bird of Ride the Sky Equine Photography on for a discussion about Understanding Brand Values. The episode was a wide-ranging discussion about what brand values are, how you discover your brand values, and why you need...
Betsy Bird of Ride the Sky Equine Photography was on the Business Animal Podcast recently on an episode about Reaching your Goals as a Business Owner. The Business Animal Podcast shares stories, techniques, strategies, and inspiration for animal-based businesses....
Let’s face it—standing out in the horse photography world isn’t as simple as yelling into the social media void and hoping someone hears you. (Spoiler: they’re too busy scrolling past yet another sunset silhouette.) If you’ve ever thought, “How the heck am I supposed...
If you’re a horse photographer trying to build a real brand (not just slap a logo on your website and call it a day), you’ll need to start with your brand core. That means defining your mission, your vision, and your values—yes, even if you skipped that part when you...
Let’s talk about something that’s way more important than most photographers give it credit for—your brand values. And no, I don’t mean some fluffy corporate-sounding list like “integrity, innovation, excellence” that you copied from a Fortune 500 website and then...