Equestrian Brand Blog

From Barn Aisles to the Big Stage: Earning My Master of Photography Degree
Well, this happened—and I’m still wrapping my head around it. I’ve officially earned the Master of Photography degree from the Professional Photographers of America (PPA). Yep. That’s the one with the fancy medallion, the handshake on stage, and the kind of...

Get Noticed: Photography for Pet Businesses That Works
Why Professional Photography for Pet Businesses is a Total Game-Changer Let’s talk about your pet business. Whether you’re a dog groomer, boarding facility, or small animal vet, your photos are doing one of two things: either pulling people in or sending them...

Leading the Way: Betsy Bird Elected Professional Photographers of East Tennessee President
Big news! I'm officially back in the saddle (again). I've been elected as president of the Professional Photographers of East Tennessee, and I couldn't be more excited This marks my third year serving on the PETN Board of Directors. It is an honor to continue leading...

Building Systems That Work: Insights from Betsy Bird
Let’s Get Real About Systems Alright, let’s talk systems—because chaos isn’t cute, and winging it only works for birds. I recently guested on The Business Animal Podcast with Kim Beer, and let me just say, we covered it all—from vision boards to actual...

Elevating Photography in Tennessee: My Work with the TNPPA Board
Exciting News: My Role on the TNPPA Board of Directors Well, here’s some news that’s worth shouting from the rooftops—or at least from the barn aisle! Not only do I get to capture stunning moments with horses every day at Ride the Sky Equine Photography, but...