Horseback riding on the beach at sunrise
Build Your Equestrian Brand Challenge

Is it time to Build your Equestrian Brand?


Does this sound familiar:

I started a Facebook page, slapped a logo on it, and opened for business!”

“I bought some t-shirts, put a logo on them, and Bam! I was in business!”

“I’m just a small one-person business, I don’t need to market or brand my business.”

“Do I REALLY need a website? Doesn’t social media work fine?” 

“What’s a logo? What’s a Facebook page?”

“What’s marketing? Who has time for that? I barely have time to eat…”

If any of the above sounds like you, then this FREE Build your Brand Challenge might just be a perfect fit for you.

The challenge consists of 9 weekly emails.

Each with a brief lesson and a small actionable step – or maybe just something for you to think about that week.

All of which are designed to help you move your business forward.

It doesn’t matter if you are a one-woman show or a large national brand, every equestrian business can benefit from building a solid, recognizable brand.

I want to help you get your business more visible in your market so that your ideal herd can find you.

This is a fun, easy, and free challenge to help you grow your brand. 


Betsy Bird of Ride the Sky Equine Photography and her rescue dog, Nitro

Betsy Bird spends her days doing insane things to make horses look at her. Clearly, she’s desperate for attention. Outside of acting like a total weirdo, she spends time growing her business, mentoring photographers, dealing with her teenagers’ angst, and planning her next big adventure. She’s also been known to totally geek out about things like spreadsheets, workflows, and Nitro, the best dog ever. 

A lifelong entrepreneur with a background in marketing, branding, and IPS, Betsy is a Certified Professional Photographer (CPP) with the Professional Photographers of America (PPA) and a professional member of the Equine Photographers Network. She enjoys working with fun-spirited horse girls of all ages who desire horse portraits, equestrian senior, and equestrian brand photography. Betsy is based in Chattanooga, TN.

These photos are copyrighted by their respective owners. All rights reserved. Unauthorized use prohibited.