by Betsy Bird | Nov 29, 2022 | blog
Are you drawing a blank on how to write a value proposition for a horse business? Or for that matter what exactly a value proposition is? If you are like most equestrian small business owners, you are probably thinking, “a value…what?” A value... 
by Betsy Bird | Nov 22, 2022 | blog, Commercial, equestrian brand photography
Are you running a horse business? If so, chances are you would rather spend time with horses than deal with social media. I feel your pain. When it comes to social media for horse businesses, we are often strugging with what we should do, what we have time to... 
by Betsy Bird | Nov 8, 2022 | blog, Commercial, equestrian brand photography
Are you lost when it comes to booking an equestrian brand photoshoot for your horse business? We live in a digital age. An online presence is critical to any horse business’s success. So what is your online presence saying to your potential customers? ... 
by Betsy Bird | Nov 1, 2022 | blog, Commercial, equestrian brand photography
When it comes to building your equestrian brand, you are going to start with the brand core. That includes your brand mission statement, vision statement, and brand values. So, how do you go about creating a mission statement for a horse business? Your brand mission... 
by Betsy Bird | Oct 25, 2022 | blog, equestrian brand photography
When it comes to brand values for horse businesses, how important is it really? The fact is that it’s super important! Brand values are what your equestrian brand stands for. It is the beliefs through which you carry out your business goals. Every business had... 
by Betsy Bird | Oct 18, 2022 | blog, Commercial, equestrian brand photography
What is a brand vision for a horse business? A brand vision is an idea that will help guide the future of the equestrian brand. In other words, where do you want your horse business to be in 10 years? It is a super short statement that says where you are going and...